# Driving Activation of New Business Accounts Trigger\ A new business customer has signed up or been onboarded but hasn’t activated their first set of users, uploaded data, or completed setup within 7 days.\ Segment: “New, Unactivated” Action Flow Options\ Co-Pilot randomly selects and tracks the effectiveness of different actions: * Email with setup checklist or embedded demo video * WhatsApp or SMS to admin contact offering onboarding help * Sales-assist task to book a call * Wait step (control) Co-Pilot Exploration\ Initially rotates actions → learns which interventions lead to activation (e.g. number of users added, first API call made) → prioritizes top actions. Next-Best-Action Push\ Winning action is delivered to tools like HubSpot, Customer.io, Salesforce with: * Dynamic onboarding content * Channel preference per business size or type * Time-based nudges (e.g. if no setup after X days) KPIs Tracked * Activation rate (setup completion) * of user added per account * Email/Message open rate * Setup-to-retention conversion * Sales-assist conversion (if used) --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://docs.churned.io/churned-docs/co-pilot/use-cases/use-cases-library-co-pilot/b2b-saas/driving-activation-of-new-business-accounts.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.