> For the complete documentation index, see [llms.txt](https://docs.churned.io/churned-docs/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.churned.io/churned-docs/co-pilot/use-cases/use-cases-library-co-pilot/foodboxes/feedback-loop-after-first-box.md).

# Feedback Loop After First Box

Trigger:

* Customer received first delivery

Actions:

* Email survey 2 days after delivery
* WhatsApp with 3 emoji-style review options
* Trigger CS follow-up if NPS < 7

NBA Logic:

* Tests tone/channel of post-delivery messages
* Prioritizes best survey channel

KPIs:

* Survey completion rate
* Avg. NPS for new users
* Churn in next 30 day