Feedback Loop After First Box
Trigger:
Customer received first delivery
Actions:
Email survey 2 days after delivery
WhatsApp with 3 emoji-style review options
Trigger CS follow-up if NPS < 7
NBA Logic:
Tests tone/channel of post-delivery messages
Prioritizes best survey channel
KPIs:
Survey completion rate
Avg. NPS for new users
Churn in next 30 day
Last updated
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