Welcome Journey for New Subscribers
Trigger:
Email or paid subscription just started
Actions:
Series of 3 emails introducing top sections
WhatsApp reminder to download the app
Trigger CRM task if inactive after 7 days
NBA Logic:
Optimizes step-by-step engagement
Tracks drop-off and retention
KPIs:
Onboarding completion rate
App install rate
Retention at day 30
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